Custom Promo in Affiliate Software
affiliate management software

Custom Promo in Affiliate Software

We must accept the fact that any third party application written is based on general requirements and may not satisfy all of your needs. Given this fact, you may need some program customization. The bad news is that your regular programmer may not be able to help you, or you may not even have a programmer.

Before purchasing any affiliate marketing software, check that the software has the following capabilities.

 

Will your affiliate software vendor develop a custom promo/module at a price you can afford?

Your affiliate database and product database are always different, thus, there is no relationship between the affiliate link data and your product data.

It is quite likely that you have used a product description and price in some of your links, especially in HTML promos. Over time, you might have to change the price or description on your site. That means you also have to change the information in the affiliate promo as well.

It may not be a problem if you only have a few promos but it can be a nightmare if you need to change a large number of promos frequently. You can avoid this problem  with a custom promo that links the promo database directly to your product database.

Another value of custom promo design is if one of your affiliates wants a widget that offers your products through his site before letting his visitors leave his site..

If your affiliate software vendor says his software cannot design these customizations, or if he can do it at a rather expensive rate, you might want to reconsider purchasing his software.

 

Will your affiliate software vendor help you write special tracking code?

To support differential commissions for different products in the same order, or to cross-verify any sale to prevent the chance of a fraudulent sale, you may need the help of an affiliate software programmer. If your affiliate software vendor charges you a lot of money, you may want to check out what other affiliate marketing software charges for customized services

 
 
 

In addition to creating traffic on the site, Diesel eBook Store maintains an eBook affiliate program to assist with search engine optimization so this added additional criteria to our original search for an affiliate program software package.  We knew there would be custom programming required to tailor the package to our store and we didn't have time for a long drawn out install process.  In addition to having superior technology with an SEO friendly platform, Euraffiliates committed necessary resources to work within our e-commerce platform for a quick, customized install at a competitive price. 

I was nervous about not going with one of the other major packages like Idev or Affpro, but I knew we needed a firm that was "hungry" and would get their hands dirty - I knew from past experience and other feedback those two were stretched thin.  I started a dialogue with Euraffiliates with a simple email and was immediately impressed with their follow through (little things like answering email quickly). Just send them a quick email explaining your needs - that's the best way to start.  They will give you ideas and options. 

I would recommend any website in the market for an affiliate program package to give Euraffiliates serious consideration.  The software contains all the features you need in an affiliate program and more.

L. Scott Redford, President
Diesel eBook Store
www.diesel-ebooks.com

 
 
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